The Evolution of Marketing

Gone are the days of one-on-one meetings and hawking your wares on street corners. Today, it is all about your online profile. Marketing and how we advertise has change a lot over human history, but in a lot of ways it has stayed the same.

So, how did we get here?

The Trade Era – During this period, everything was made or grown by human hands. Say, you were a shepherd with a 20 sheep. You could trade the wool and meat, or the sheep themselves for money or something else you needed, but you only had those 20 sheep to work with.… Read more

How Many People Are Using Mobile Devices in 2017?

How are you reading this right now? On your laptop? Desktop computer? No, probably not. It’s more than likely that you are reading this on your smartphone or tablet.

Mobile devices have steadily taken over the way we interact with the world. In 2017 alone, the number of users of mobile devices is expected to reach 4.77 billion across the globe.

Whiling Away the Hours on our Phones

According to Flurry Analytics, mobile device users in the U.S. are up to 5 hours per day spent on their smartphones and tablets. If you’re thinking that is a lot of time out of your day, you would be right, but it is also not that surprising if you consider the popularity of apps, particularly social media apps.… Read more

10 of the Most Popular Apps in 2017 So Far

It feels like 2017 is just flying by, doesn’t it? June is just around the corner which means that we are quickly approaching the halfway point of 2017. New apps are being released each day, but which apps have earned the top spot so far this year? Here are 10 of the most popular apps gracing people’s smartphones in 2017:

  1. Overcast – If, like most citizens of 2017, you are looking for your next great podcast binge, you should definitely add Overcast to your mobile devices. It’s free and gives users access to a huge stash of popular podcasts. Right now, it is available for Apple devices.
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Five Organizational Apps to Help You Get Your Life Together

Sometimes life can get too busy to handle, but thankfully, there are apps that can help with just that!

From sophisticated personal assistants to tools that basically automate your life, the following apps can boost your productivity and streamline your schedule, so that you have more time to do the things you really want to do.

 

 

24me is a free-to-download app that acts as a personal assistant. You can use it to connect your personal accounts like your banking, social networks, utility services, internet service provider, phone services, and so forth. The app then sets up notifications and to-do lists in your calendar so that you never miss paying a bill or important notices from service providers.… Read more

10 Awesome Tech Conferences From Around the World

Tech conferences are the place to go if you want to network with industry giants and learn what the next big thing in tech is going to be.

Here are some of the tech events that we believe are well worth the airfare:

  1. TechCrunch Disrupt is an annual conference series that takes places in major cities around the world, including New York (April 6) and San Francisco (September 18-20). In 2017, Disrupt will be headed to Berlin (December 4-5) as well. This conference is focused on highlighting start-ups, the latest technologies and innovations in tech, and hosting talks and interviews featuring tech industry leaders.
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The Flaw

Social media is making the world go round.

What exactly is social media and how is it ruling our world? Social media platforms are online communication forums used to interact, share content, collaborate and connect. It has become a worldwide phenomenon used to capture and share every dimension of life – personal and professional. From individuals to big brands to worldwide organizations, social media is used to communicate with the masses. Moreover, it is a way to cut out the middleman, and get right to the source.

With the endless variety of social media platforms from Facebook, Twitter, LinkedIn, Instagram, Snapchat to Reddit, YouTube, and Pinterest, a single person’s reach can touch even the most remote corners of the globe (as long as there’s WiFi).… Read more

Upcoming Social Trends for 2017

2017 is going to be a huge year for social trends just like the year before it. Here are a few trends that we predict are going to take the social media world by storm over the next year:

 

Live Streaming Will Be Bigger and Better Than Ever. With platforms like Twitch, Periscope, YouTube, Instagram and even Facebook joining the mix, live video and streaming is only going to grow in popularity from here.

The ease of producing content and sharing with audiences in an instant is just too alluring for many traditional celebrities, YouTube stars, musicians, artists, and basically anyone creating content on the internet.… Read more

Top 5 Social Platforms You Are Not Using (And Why You Should Join Them)

How much do you know about up and coming social media platforms? Social media is now considered the modern day venue for networking and reputation building. Individuals and big brands are utilizing social media to raise brand awareness, build relationships, and grow their online profiles.

Technology is ever-advancing, and no doubt, social media is following suit. We want to keep you up to date on current trends and platforms that we believe are worth your time.

 

  1. Periscope

As any content creator or popular culture icon knows, it’s important to connect with your audience. Periscope is a live streaming platform that provides creators with the ability to host live streams from wherever they are in the world.… Read more