I’m a Small Business! How Do I Create Beautiful Social Content for Little or No Money?

Making beautiful content for social media does not have to cost you. Here are a few platforms and services that make creating stunning, web-worthy content on a budget totally doable:

QuotesCover – Graphics featuring quotes are hugely popular on social media. They are very shareable and great for reeling in the ‘likes.’ QuotesCover is a versatile platform that allows you to create your own quotes graphics with beautiful background pictures and stylish fonts for your text. QuotesCover is very social media-friendly and gives users the power to create images that are the right size for each network. This service is free to use.

Giphy – Have you ever wondered how GIFs are made? Better yet, skip all of the technical stuff and just make your own with Giphy! This platform gives you access to millions of pre-made GIFs but also allows you to make your own GIFs from the video content you upload. You can make an account if you would like to store your GIFs with Giphy, but you don’t have to make an account to make or search for GIFs. And, all of the features are available for FREE!

Promo – Without a film crew and a production team at your disposal, making branded video content is almost impossible… unless you use a service like Promo. Get access to millions of high-quality video clips with lifetime licensing, which you can then edit to include your logo and custom text. The final product is beautiful, branded video content that’s designed to succeed on social media. The cheapest package is $49 monthly and comes with 1 premium video and live support. If you have a little extra cash to burn, check out their other packages that come with more videos and additional features like video uploading and white label sharing. You can also try it for free before you commit!

Ripl – It’s no secret that animated posts are where it’s at right now in terms of shareable social content. For the average person who isn’t moonlighting as a graphic designer, creating short, exciting animations might seem like sorcery. That is where Ripl comes in. It is a simple, user-friendly platform that allows you to create stunning animated posts with custom fonts, layouts, and colors that are totally unique to your style! The regular Ripl app is free to download and comes with 8 free designs. A subscription (Ripl Pro) with access to even more content like music, more designs and the ability to add your logo to your animations is available for about $10 per month.

Venngage – Sometimes the only way to get your point across is to use an infographic. Venngage is a subscription-based service that helps you build creative infographics that are equal parts useful and beautiful. First, you are asked to choose a template from their library, next you add your visual aids and text, and finally, you are able to customize your infographic by tweaking the design elements like the colors and fonts. Subscription plans for businesses cost as low as $49 per month (individual plans at $19) and come with features like access to their premium and business templates, various branding options for customization, and live training workshops.

Test out these services, and let us know what you think. We would love to hear your thoughts.  If you know of a great low-cost social content creator that we didn’t cover, tell us about it in the comments!

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